OG Burger
CATEGORY: Content Creation
01. Introduction:
OG Burger is a popular burger outlet located in Haryana, India. Inhouse Digital had the opportunity to shoot their entire menu for food delivery apps like Swiggy and Zomato, as well as create 10 creative photos for marketing purposes.
Goals and Objectives:
- Capture high-quality images of OG Burger’s menu items for use on food delivery apps.
- Create 10 creative photos to be used for marketing and promotion.
Scope of Work:
- Menu Photography: Photographing each item on OG Burger’s menu in a visually appealing manner suitable for online platforms.
- Creative Photography: Conceptualizing and executing 10 creative photos to showcase the brand and its offerings uniquely.
Challenges:
- Ensuring that each menu item looked appetizing and attractive in the photographs.
- Coming up with 10 unique and creative concepts for the marketing photos.
02. The Solution
- Used professional lighting and photography techniques to enhance the appearance of the food.
- Brainstormed creative ideas to showcase OG Burger’s brand identity and menu items in a compelling way.
03. The Result
- Successfully photographed the entire menu, highlighting the quality and variety of OG Burger’s offerings.
- Produced 10 creative photos that captured the attention of the audience and increased engagement.
- Positive feedback from OG Burger and increased interest in their food delivery services.
